Join us for a comprehensive course covering content collection for clinical and social media.

In December, we’re bringing together clinical expertise and social media strategy to create something powerful. During our Denver training, Dr. Curry Leavitt will lead a session on best practices for clinical photography: a foundational skill that supports both documentation and professional visibility. Following that, the social team will take the stage to explore the why and how of building a strong digital presence at both the local practice and individual surgeon level.

Here’s what we’ll cover:

• The role of local practice pages in building brand equity and community connection

• How to grow your influence through social-first storytelling

• An overview of Paradigm’s support system, including tools, trainings, and content guidance designed for you and your Social Media Captain (the designated social lead at your practice)

After the main presentation, we’ll move into three interactive stations. One will offer a hands-on content capture lab. Another will focus on defining your personal influencer persona, where you’ll walk away with a quick-start assessment to guide your strategy. The third will be a deeper dive with Dr. Curry Leavitt, expanding on his earlier session to show how clinical photography can be applied in your day-to-day work.